Battle Line scores big

Arkansas’ 34-17 win over Missouri on CBS averaged 2.96 million viewers last Friday, making it the most-watched college football game of the day.

The numbers, published by SportsMediaWatch.com, were the most for CBS in the matchup since 4.4 million viewers watched Missouri’s 21-14 home win over the Razorbacks in 2014 to clinch their first SEC East title.

The Arkansas-Missouri game was the sixth-most watched college game last weekend, behind Ohio State at Michigan, Alabama at Auburn, Oklahoma at Oklahoma State, Wisconsin at Minnesota and Penn State at Michigan.

Michigan’s 42-27 win over Ohio State averaged nearly 15.9 million viewers, while the Iron Bowl in Auburn, Ala., averaged about 10.4 million.

The Razorbacks and Tigers outdrew these Black Friday broadcasts: Kansas State at Texas on Fox (2.86 million), North Carolina at North Carolina State on ESPN (2.68 million), and Cincinnati at East Carolina on ABC (2.39 million).